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Where has 5 years of Know The Origin gone? 2020 has been a challenging year for everyone and every small business, but we are definitely stronger for it. 

We couldn’t have done it without the overwhelming support and encouragement we have received from each and every one of you. 

We unfortunately couldn't host any pop-up shops this year, but instead we launched our new website with our new rebranding. We wanted to make it easier to navigate and shop, as well as telling you a little more about us. 

Although we have not met as many of our amazing customers this year, we have loved hearing your reviews on Trip Advisor, helping us to reach an excellent rating. Keep it coming! We look forward to reopening our pop-up shops in the near future and meeting more of you in person.

This year, we’ve shipped to 48 countries, and nearly reached 15,000 orders since we started. All thanks to you. You might not realise the impact that you are making when you order from a small business like us, but by supporting us, you not only believe in our mission and our values, you give us the momentum to raise the standard of sustainability and make ethical the norm for everyone.

We’re so grateful to have received investment at the start of 2020, which meant that we could more than double our selection of ethical brands, from 30 fashion brands to 60, from 40 plastic free living brands to 95 brands. We have over 1000 products for you to choose from, making shopping ethically easier than ever.

We are proud to be a certified living wage employer. We have also introduced our new 20 sustainability standards that acts as accountability for each brand on the platform as well as celebrating the highest level of ethical brands, making it easier for you to shop by brand. 

Our team has grown from 3 to 6! The tech whizz, Marcus, joined us in August. as E-Commerce Manager. The lovely Elena joined us in September as E-Commerce assistant, and the brilliant Ben joined us in November as Fashion Buyer. We joined an amazing workspace in July called bonded warehouse, with many other inspiring start-up tech businesses.

We can’t wait to see what the next year will bring, and we hope to continue from strength to strength, bringing in more brands and products as well as growing the team. Thank you again for the support and love. We value and appreciate every order that comes through. 

Charlotte, Mark, Molly, Marcus, Ben and Elena x

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Charlotte Instone

Writer’s Bio: Charlotte is the founder of Know The Origin, she loves all things sustainable. You can read more about her journey on the our story page.

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