MUD Jeans are a revolutionary denim brand producing high quality, sustainable designer jeans, recycling every single pair after use. Know The Origin are the UK stockists of MUD Jeans and support their circular denim collection.
Bert’s 30 years’ experience in the fashion industry made him realize how dirty and unfair the industry is. He has witnessed that life for factory workers is extremely demanding, and that it makes great demands of nature, too. Bert decided this was something he wanted to change. Together with his team, he transformed MUD Jeans into an exemplary company, consistently putting circular economy principles into practice. Their jeans already hit about every box on the ethical checklist, but then they took it a step further, launching the pioneering lease system. This system ensures that every garment comes back to them and gets recycled.